Found the Words is a major departure for Splimple – being our first non-humour range. That said, we saw no reason to apply different principles to the creation of a Sympathy / Thinking of you range than we would apply to humour ... so you’ll find that the words are well-chosen and straight to the point - and that the cards are cliché-free and have no vacuous sentiments.
Talking to consumers and retailers it seemed to us that the British public are now more capable than ever before of celebrating life as opposed to grieving death – so Found the Words bears this in mind, whilst remaining respectful.
This elegant and understated range features the truly beautiful floral and landscape images of Scottish-based photographer Jo Cound – with each picture embossed and varnished with a rich gloss to enhance reproduction. A very high quality textured board has been used which gives each picture an almost giclee effect. The images have been chosen to complement the title of the card – and each is thoughtfully captioned.
Please click on the heading below to see the full card:
EachFound the Words design is a little piece of art that will convey a heartfelt and sincere message to the recipient; the trade price of 85p and an rrp of £1.99. Each card measures apx 7ins x 5ins and is supplied cellowrapped (opening out so that the inside message can be read) and individually bar coded. Cards are supplied in packs of six.
